What Would Buddy Do?
Soft focus feature stories teach us all important lessons about gangs in Chicago
Posted on October 9th, 2007 at 7:54 pm by Cheesesteak Hoagie

I dont really know what this isSo I guess The Eagles Official Site is now in the needs-and-feelings feature story business? I thought even SI was cutting back on these things (in favor of more fantasy news, celeb-style coverage of athletes’ favorite foods, and, of course, straight-up boobs)? Isn’t the format a little tired? This thing even has sections separated by the little asterisk thingies (”*****”).

That said, I read today’s piece about Jason Avant, and walked away (predictably) thinking that he seemed “like a really solid guy” who’d “been through a lot.” Sure. Got that.

Of course, my other big takeaways were squarely focused in the “I didn’t know that about gangs” department. (Read the rest of this story.)

Posted in Avant, Marketing Dept., PR | 1 Comment