What Would Buddy Do?
I think I need to opt out of JinxSpam
Posted on January 17th, 2009 at 3:16 pm by Cheesesteak Hoagie


So I’ve now received two (2) e-mails from NFLShop.com regarding NFC Conference Champions gear.  While I’m certainly feeling confident ahead of tomorrow’s game (and have spent a fair amount of time pricing flights and hotels for Tampa), I haven’t actually bought anything yet.  And I certainly don’t see myself getting involved with imaginary championship gear, which, despite the fine-print promise of a refund should the Eagles lose, doesn’t feel like a productive retail decision.

Also, I’m as big a sucker for merch as the next fellow, but I don’t understand the implied urgency that would lead one to feel compelled to pre-order one of these shirts or hats.  What, so I can get it Tuesday instead of Wednesday?  And wear it to the office?

Things must be pretty grim/ desperate at NFLShop.com.

To include on list of Eagles employees who didn’t think they’d make the playoffs: the marketing department
Posted on January 7th, 2009 at 11:19 am by Cheesesteak Hoagie

So about a week and a half after the Eagles make the playoffs, the Birds’ marketing department — usually a pretty slick bunch — finally went to market with a playoff marketing campaign.

While previous years’ efforts have had the benefit of early playoff qualification (and even home-field advantage), this one didn’t really come together until the eleventh hour, so we can forgive the ensuing fire drill regarding merch and messaging.  In a prudent move, they just went with the “Green” theme they’d been pushing all season, which is perfectly acceptable, if unremarkable.  We like the appeal to the die-hard fan attributes that it implies, and it sure doesn’t hurt that it also conjures up the environmentalism angle as well (at least indirectly).  The font and visual identity is/ was pretty boring, though, and it generally doesn’t have a ton of freshness or depth.

It’s worth noting that we never liked that “One” campaign that they did in 2004 (and recycled in 2006).  The grainy Courier font in black and white looked extremely amateurish; like what some jackass hack would assemble as the header for his blog (staring at ground, shifting awkwardly).  Mostly it looked like they didn’t feel like paying an agency to do some professional work for them and figured their internal folks could handle it.

Anyhoo, here’s what the gear looks like;  long sleeve, 24.99, ships today.


They also put the Pro Bowl jerseys on sale, and I have to say that I definitely dig on the 70s NASL-style font for the numbers.  Very classy.  At least as classy as a garish Pro Bowl jersey can be.


BOOOOO Eagles Web Site/ Fan Appreciation Week
Posted on December 23rd, 2008 at 9:32 pm by Cheesesteak Hoagie

The Fan Appreciation Week contest/ drawing on the Birds’ site is not available to residents of Florida or New York?

But what if I want to win an autographed Brian Dawkins helmet?  What then?

Yes yes, this is when/ where you give me grief for living in New York.

(Liked the thank-you video from Sheldon Brown, though).

Eagles Tix on the cheap: ~$50 gets you into the Cards game on Thanksgiving
Posted on November 26th, 2008 at 1:33 pm by Cheesesteak Hoagie

Geez, what a difference a couple weeks makes: while recent primetime contests at the Linc have fetched upwards of $180 for the cheap seats, Stubhub is telling me that one could get a pair of seats for the Cardinals game for only ~$52/ seat plus fees.  Not standing room only, not a random single seat.  Pairs of tickets to the Linc.

I know it’s Thanksgiving, but those prices are a pretty damning indicator of the Delaware Valley’s enthusiasm for the Birds right now.  And the weather’s supposed to be lovely: 42 degrees and clear at gametime.

Yikes.  $50 doesn’t even get you into the lower bowl for the Flyboys on Friday (though $35 gets you in).

Blackout indeed.

BountyBowl just got a new KPI
Posted on November 12th, 2008 at 2:40 pm by Cheesesteak Hoagie

We don’t have too too many success metrics here at BountyBowl beyond “acquire readers outside of my immediate circle of friends,” but I think that’s going to have to change.

According to a piece in this morning’s Inky, the Eagles actually use an internet filter to block web sites from the press box at Lincoln Financial Field:

Unlike many organizations, the Eagles apparently don’t trust the media to make responsible decisions with the Internet service provided in the Linc’s press box. Perhaps to save us from ourselves, they employ a filter that precludes journalists from viewing a shocking assortment of Web sites. How Orwellian of them.

Naturally, all gambling and pornography pages are barred. No surprise there (though it’s a touch disappointing). Curiously, the media are also prevented from accessing a staggering number of entirely reputable or innocuous sites.

Slate, Politico and The Nation are prohibited. Deadspin, Kissing Suzy Kolber and The Big Lead are all banned. Bleeding Green Nation is forbidden, and Top 100 Bloggers (which merely links to a number of blogs) is also off-limits. A few other sites that have been deemed verboten by the Eagles’ manipulation machine: Facebook, MySpace, YouTube, Flickr, Google Finance, Gawker and AOL Instant Messenger.

Strangely, The 700 Level - one of the most critical, well-read local blogs - has not been blacklisted by the Eagles. That’s a little like locking up your house before going to sleep but forgetting to retrieve the spare key from under the mat.

WHUH?????  They’re blocking sites and I didn’t make the list?  What, they don’t FEAR THE BOUNTY and his 87 page views?  Eagles Internet Filter, you will RUE THE DAY you spurned BOUNTY!  I MUST MAKE THIS LIST!  I MUST!

(A theory here: I would guess that the Linc is maybe on the same local network as the NovaCare Complex, and that the Eagles block those sites so that employees — including players? — don’t screw around at work.  We’ll even give them the benefit of the doubt and say that the rules for the marketing department are different, and that they have unfiltered access to the web.  Even so, BountyBowl does not approve of these sorts of filters in the workplace, especially one that’s this dependent on the web (for marketing, for community building, for PR, etc.).  I actually thought that the Eagles were pretty clever and forward-thinking on the business end of things.  Huh.  Maybe they were.  In 2002.)

When ad targeting works…and that’s about it
Posted on October 24th, 2008 at 6:16 pm by Cheesesteak Hoagie


Snoozer of a news day w/r/t the Birds, though we can’t really disagree with that in the larger context of the Phightins. Apart from Reggie Brown’s lingering health issues (yawn) and the Shawn Andrews surgery, all we got out of today’s Andy Reid presser was that the Atlanta Falcons are a good young football team with explosive players on offense, defense and special teams.

About all I got for you at this hour is the comforting knowledge that Bud Light is targeting creative based on searches at weather.com. What else to explain this gorgeous ad shown to me when viewing their site from a New York IP address?  Also, nothing says “Drink more domestic light beer” quite like three (3) exclamation points.  They only use two (2) exclamation points and I’m reaching for a Miller Lite. 

Our wandering eye(s)
Posted on October 12th, 2008 at 10:18 am by Cheesesteak Hoagie

Since a bunch of other folks have already weighed in on this topic over the past week, and even though I don’t actually believe that the Eagles’ long-term hold over the sports feelings of the Delaware Value is at risk, I thought it might be an appropriate moment to dredge up a “prediction” from this past summer:

1. The Eagles own Philly.  I know we’re all nuts for the NFL, but, man, this Phillies team is puh-retty charming.  Can you imagine if Chase Utley played quarterback?  He’d be elected Emporer shortly thereafter.  And I can definitely imagine a couple things breaking right for the Phightins and then, BAM, the championship drought is over.  That might actually bump the Birds down a few pegs.  Not permanently, mind you, but long enough to reduce Sunday evening domestic violence in the Delaware Valley for a couple months/ sell a significant amount of Phillies Officially Licensed Products.

Again, I don’t want to risk being struck by lightning, but let me imagine a scenario: Birds struggle against SF and (cough cough) lost another close game.  Eagles head to bye week.  Sun continues to shine on Phillies.  That means two weeks until Atlanta whilst the Phightins charm the city with their can-do optimism.  Even I’ll be purposely avoiding the Birds for at least a week in that scenario.

It doesn’t mean that we’re divorcing the Birds, but at this point, battered and bruised as we are, no one’s going to be too judgmental if we treat ourselves to a bit of a fling with the Phightins.  It’s really for the best.

Soviet Central Media agrees: this was lame, we’re right to be bummed
Posted on October 6th, 2008 at 1:47 pm by Cheesesteak Hoagie

Yikes: you know it’s a bad loss when even Soviet Central Media is beating up on the Birds! 

Typically head apparatchik Dave Spadaro is measured in his criticisms of the team, even after a tough loss, focusing on those things that cannot be factually disputed (stats about red-zone offense, red-zone defense, etc.).  But I was a bit taken aback when I heard Spuds start to lose his temper a bit and exclaim on PE.com that the Eagles’ problems were about manning up and ”having the balls to win.”

(I don’t think he meant footballs.)   

A close runner-up: “It makes me want to poke my eyes with my pens.”

(I think he did mean pens.)

Attaguy, Dave.  If your job is to reflect the voice/ passion of the fans, well, those comments about sum it up.  And given the most recent volley of horrible Westbrook news (fractured ribs), um, some frustration feels appropriate.

No word yet on whether the Birds’ malaise is responsible for today’s round of casualties in the global economic collapse

(Birds lose, Westbrook hurt again, the global economic collapse continues, and Sarah Palin is a couple heartbeats away from being the Supreme Leader Of The Known Universe.  The sun may be shining, but it suddenly feels very dark outside.)   

This is not the time for rose-colored glasses
Posted on October 6th, 2008 at 11:06 am by Cheesesteak Hoagie


The pressers following yesterday’s loss were predictably depressing.  I mean, I guess it’s tough to get up in front of the assembed media and just admit that you got your ass kicked (unless you’re Jim Johnson, then you’re actually honest about things).  And while the Trent Coles and Chris Gocongs of the world can express regret in front of their lockers, the team’s stars are forced to put on a happy face and act like the game wasn’t really that bad. 

At least that’s what Donovan McNabb was trying (and not quite succeeding) to do.  Looking as miserable as he’s looked since last season, McNabb lamely tried to convince the reporters, and, we imagine, his off-camera teammates, as well as himself, that the Eagles weren’t really that bad.  He kept insisting that the Eagles were “better” than the Redskins as well as the Bears, and that they “should have” beaten the Cowboys

Um, yeah.  So “better” and “should have” don’t mean anything.  Most of the teams are pretty good in the NFL — a couple are great and a couple stink, but most are in the creamy middle.  The Eagles are definitely in the creamy middle.  This is not 2004.  Every win will be tough and hard-earned.  If the Eagles want to make the playoffs, they’ll need to start winning these close games against competent teams.

Of course, McNabb has a duty to project confidence to the rest of the team, especially publicly.  So we can’t fault him for (metaphorically) wearing rose-colored glasses as he describes Sunday’s loss.  We can’t even fault him if he’s ACTUALLY WEARING rose-colored glasses while delivering said message (!), which we can only assume (by cross-referencing Brian Dawkins’ post-game pink leisure suit) was part of some organizational commitment to Breast Cancer Awareness Day.           

(Seems a wee bit tacky/ the fashion show scene from Slapshot to me, but hey, what do I know.)


Dangerously Committed to Auxiliary Percussion
Posted on September 11th, 2008 at 12:26 am by Cheesesteak Hoagie

he looks confident

I’ve got nothing for you football-wise today, but I do have a photo of Randall Cunningham playing auxiliary percussion at the Remnant Ministries church in Las Vegas, of which he is the pastor.

I don’t know what the auxiliary percussion sneeze-guard is all about, but I’m sure it’s important.

(See?  Think of all the awesome things you would learn if you also watched the Donovan McNabb show.  Available at PE.com!)

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